The Bakersfield Californian rolled out a new marketing campaign to focus attention on its new digital edition of the newspaper, an exact replica of the print edition. Company artist Billy Simkins designed the bus wraps.
Showing posts with label e-edition. Show all posts
Showing posts with label e-edition. Show all posts
Monday, December 12, 2011
Californian digital edition marketing plan rolls out with new bus wraps
The Bakersfield Californian rolled out a new marketing campaign to focus attention on its new digital edition of the newspaper, an exact replica of the print edition. Company artist Billy Simkins designed the bus wraps.
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